Population
287,339
City-level population context from public data sources.
Willow Bend, Plano
Local context, lifestyle signals, and current data for Willow Bend in Plano.
- High concentration of custom and semi-custom homes.
- Strong long-term owner occupancy and neighborhood upkeep.
- Convenient proximity to high-end retail and dining corridors.
Local market snapshot
Plano market context
City-level indicators for affordability and demand. Treat them as orientation, then confirm with recent sales in the neighborhood and what you are seeing live in listings.
Median Household Income
$108,649
Useful for comparing affordability and local purchasing power (vs prior snapshot: 0.0%).
Median Gross Monthly Rent
$1,792
ACS median gross rent for the city—useful for buy-vs-rent and investor context (vs prior snapshot: 0.0%).
Poverty Rate
7%
Share of residents below the federal poverty threshold (ACS). Pair with income and housing costs when comparing cities (vs prior snapshot: 0.00 pts).
Unemployment Rate
4.1%
Labor-market signal for relocation and local demand context (vs prior snapshot: 0.00 pts).
Median Age
42.6 years
Population age mix based on weighted neighborhood demographics.
Owner-Occupied Share
86%
Share of homes occupied by owners versus renters.
Average Commute
25.0 min
Weighted local commute estimate across neighborhood profiles.
Data refresh: 5/13/2026.
Rates and affordability
Mortgage-rate context for this market
Rates affect monthly payment, offer strength, and pricing pressure in every DFW city. Use as directional planning input.
30-year fixed
6.37%
Survey week ending 5/7/2026
15-year fixed
5.72%
Survey week ending 5/7/2026
Gap between 30-year and 15-year fixed averages today: 0.65%.
Source: Federal Reserve Primary Mortgage Market Survey · most recent survey week 5/7/2026. This block refreshed 5/13/2026.
Run payment scenarios on the mortgage calculator.
Where the numbers come from
City snapshots blend U.S. Census American Community Survey figures with Bureau of Labor Statistics labor-market releases. Neighborhood pages add local research and regularly refreshed market notes from this site.
Mortgage benchmarks follow the Federal Reserve’s weekly Primary Mortgage Market Survey for popular fixed-rate products — the same national series lenders watch when they set starting points for quotes.
For more on how to read these charts alongside your own lender and agent, visit the Insights library.
Best fit signals
Willow Bend may fit buyers prioritizing luxury, established, executive relocation.
Offer strategy
Use current inventory, days on market, condition, and seller motivation before deciding whether to compete aggressively or negotiate.
Resale lens
Think about the next buyer now: floor plan, location within the neighborhood, schools, updates, and carrying costs all matter.
Living in Willow Bend
Willow Bend is a luxury Plano neighborhood known for large lots, mature landscaping, and strong resale demand in premium price segments.
- High concentration of custom and semi-custom homes.
- Strong long-term owner occupancy and neighborhood upkeep.
- Convenient proximity to high-end retail and dining corridors.
- Quick access to Legacy West, North Dallas, and Frisco employment hubs.
What to verify before buying in Willow Bend
Neighborhood-level research should be paired with current listings, school assignment confirmation, inspection findings, and updated tax/HOA costs.
- Property tax and insurance carrying costs are higher in this price bracket.
- Inventory can be limited, requiring flexible showing windows and fast underwriting.
- Confirm school assignments and boundaries by address before making an offer.
- Review competing listings and recent closings before deciding how aggressive to be.
Neighborhood snapshot
Data-backed overview for Willow Bend in Collin County — pricing, demographics, and day-to-day lifestyle signals.
Median Home Price
$1,325,000
Approximate local benchmark
Median Rent
$4,200
Monthly long-term rent context
Price Per Sq Ft
$322
Median asking/closing context
Owner Occupied
86%
Estimated share of owner-occupied homes
Population
10,420
Median Household Income
$188,400
Lifestyle tags
luxuryestablishedexecutive relocationgolf nearby
Top school districts: Plano ISD
Important notes
- Property tax and insurance carrying costs are higher in this price bracket.
- Inventory can be limited, requiring flexible showing windows and fast underwriting.
Quick access to Legacy West, North Dallas, and Frisco employment hubs.
Source refresh: 5/13/2026.
Related pages
Core links
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Common questions
What makes Willow Bend stand out for buyers?
High concentration of custom and semi-custom homes.
What should I watch for in Willow Bend?
Property tax and insurance carrying costs are higher in this price bracket.